BUSINESS BRANDING
IN TIMES OF CRISIS

🚨 Workshop Registration Closed! 🚨

Thank you to everyone who signed up!

We initially set a goal of 25 attendees but extended it to 30 spots due to the incredible response for the workshop.
We’re grateful for each of you and excited to see the impact we’ll create together on November 22nd.

If you didn’t get in this time,
keep an eye out for future events!

Thank you all for the support! 💛

Event Details

📅 Date: Friday, November 22, 2024
🕒 Time: 11:00 AM - 12:30 PM
📍 Location: Conference Room, Parklane Towers
3 Park Ln Blvd, Suite 130 W, Dearborn, MI 48126

Workshop Overview

In a world where crises are increasingly common, brands must be ready to respond with resilience and purpose. From natural disasters and accidents to societal and global challenges, the ability to communicate and act decisively through adversity has become a defining feature of strong, trustworthy brands.

This workshop will provide tools to:

  • maintain resilience,

  • uphold core values,

  • communicate effectively through adversity,

  • build a brand presence that strengthens community trust and purpose.

This workshop will also touch on trauma-informed approaches to branding and entrepreneurship, providing tools that acknowledge and respect the challenges many business owners face today.

Who Should Attend

This workshop is ideal for:

  • Business owners, brand managers, and marketing professionals

  • Community leaders and entrepreneurs seeking to strengthen their brand's presence

  • Anyone interested in enhancing their branding strategies to manage crises and adversity

Workshop Structure

  • Duration: 90 minutes

  • Format: Interactive sessions with presentations, group activities, and Q&A

  • Materials Provided: Handouts, worksheets, and access to online resources

  • Capacity: Limited to 25 participants for a personalized experience

Free Registration - Sponsored by ACCESS
Thanks to ACCESS, this workshop is offered to you at no cost.
Register as soon as possible to secure your spot by filling in your details below.

Expected Outcomes

  • Gain practical insights into building resilient, purpose-driven brands

  • Learn strategies for maintaining brand integrity through various crisis situations

  • Understand how to communicate effectively and build trust with your community

  • Leave with actionable tools and personalized guidance for your brand

MORE INFO

FPX Consulting offers premier business strategy, branding, and marketing services. Our workshops provide participants with practical skills and insights to elevate their businesses. Our vision is to empower entrepreneurs, small business owners, and teams with the knowledge and tools to build sustainable, dynamic brands. We emphasize that each individual contributes to a larger collective brand, integrating groundbreaking principles and promoting a culture of collaboration and innovation.

Feedback

"I recently attended an FPX workshop on Brand Performance. The delivery was engaging and clear, making it easy to understand diverse marketing practices. The consistent examples resonated with my brand, and the insights left me driven to work on my 2024 goals. Thank you, FPX! Here's to change!"
– Nada Chehab, Founder & CEO at AAC Coaching

Workshop Facilitator: Ahmad Bazzi

  • Founder & Strategist, FPX Consulting

  • Professional Summary: Ahmad Bazzi brings extensive expertise in business planning, branding, and marketing, along with experience as a music producer and a strong foundation in communication and startup development. Known for his team-building skills, he excels at advancing organizational goals and boosting team morale.

Highlights:

  • Social Entrepreneurship Awardee 2023 – Recognized by the University of Detroit Mercy College of Business Administration.

  • Comcast RISE Award 2023 – Honored as one of Michigan’s 100 awarded businesses.

  • Key Presenter – Featured workshop facilitator at the 2024 Dearborn Entrepreneur Expo

Contact

For more information, please contact us: